Making Brilliant Marketing Simple
Call Us: 01432 607 660
Email: info@thedmlab.com
Ideas, guides and opinions on marketing, design and the web.
Before digital editing and digital enhancement, photography itself was an art form. In its purest, most natural form. Digital editing was almost unheard of 20+ years ago. Photographers strived to get the best angle with the best light to achieve the ultimate photograph.
Is The Customer Always Right? First things first we know design and marketing and we have the greatest respect for our customers. This rose from an office conversation that sparked a little debate among us.
Agents are one of the most important elements involved with the development of the Semantic Web. Although the term may sound sinister, it isn't. It actually means a piece of software that works proactively and independently (Luger, 2002).
Historically the term ontology originated in philosophy and metaphysics. Referring to the studies of the science of being. For example the observation that the world is made up specific objects. Objects that can be grouped into abstract classes.
Description Logic and Graph Theory Descriptions Logics are more developed methods of knowledge representation. They are made up of classes (concepts) and properties (roles). They use a set of domain-independent primitives to construct object descriptions.
Logic is the foundation of knowledge representation. Particularly in the form of predicate logic which is also known as First Order Logic. Logic offers formal languages. For expressing knowledge and provides a well-understood formal semantics.
Knowledge Representation The term knowledge representation is the area of computer science where scientists try to model human behaviour. It is closely linked with Artificial Intelligence (AI). The concept is to understand a subject area including all the facts and concepts, as well as the relations among them and the mechanisms for how to combine them to solve problems within that area.
Semantics are information (meta-data) about the meaning of represented concepts. This translation differs slightly from the one given by Hebeler: “Semantic simply means meaning”. Although both definitions differ slightly both are still focused on the same thing, data or meaning of data.
Currently the web is a vast repository of data and a powerful tool for locating information, however having so much data has also become an issue, according to Lacy: “Although the current web is truly incredible, it does not provide enough structure to support advance computer processing content.
Semantic Web: The Beginnings The web's success is mainly due to its decentralised design. Web pages are hosted by multiple computers and are linked to other documents. These are either stored on the same or different computers.
Both directors at McTip IT are proud to announce that we both took part in the Hereford half marathon in aid of St. Michael’s Hospice. We both donated and ran respectable times for first timers. We both sported our company logo on the shirts of a new local football team, Bullinghope FC, which we are sponsoring and wish all the best in the forthcoming season 2011/2012.
The world is made up of a many wonderful and varied things. Different colours, different shapes, different uses, each individual, each unique. To be able to function in the world as we know, humans have the ability to group and categorise things.
“Why a Babel of computer languages?” The history of programming languages is very interesting. The following post discusses the evolution of programming and why there have been paradigm shifts in languages over time.
Video Games Get A Bad Rep It seems that today, children and youngsters are being discouraged from playing video games. If they are not being blamed for obesity epidemics; they are being the scapegoats for anti social behavioral influences.
Artificial Intelligence The history of Artificial Intelligence is an interesting topic. Many consider it to be a new technology. In fact the roots of the field date back to Aristotle. Although Aristotle introduced many concepts related to modern computer science.
Design Work-flow We thought we’d write a blog about how we produce some of our work. The only reason we thought we’d do this is not to show off, but because our design work-flow may differ to most! Although we work very similar to others, using a Photoshop.
The DM Lab’s ‘Online Advert’ Single Page Websites. If you own a business, and can’t justify spending a mass of cash on a website you don’t think will be beneficial to your business. How about getting in touch with McTip IT and finding out more about our ‘ online advertisement ’ packages.
A Dying Art? Following on from our previous blog on digital art got me thinking. With advances in software capabilities, technology and requirements. Will this put an end to all traditional art forms, like sculpting and painting?
Web design and development is certainly a skill. Today’s curriculum is very much focused on traditional subjects. Like geography, biology, maths and English, which are fundamental, without a doubt. However, in today’s world, information technology has developed in both functionality and accessibility.
Traditional Art Leads to Digital Art? Digital Art has the same beginnings for everyone. I started creating artwork with a humble pencil and paper Developing onto watercolours and acrylic paint.Culminating in what I consider the most accomplished form of traditional art, oil painting.
A new year’s resolution? Do you and / or your business’s have a new year’s resolution? Is it to take your advertising or corporate image to the next level? We can and want, to help! A new year means a fresh start, so why not consider our services?
Our marketing strategy to date has been slow, but in no way laborious! Your marketing strategy is more important than making money. Without it, you won't make any! The reason for this is we began trading with a small client base of referrals from one another.
Can having a website help boost visibility for small businesses? Yes, without a doubt. It’s like having an advert available to anyone and everyone. Accessible to anyone anywhere! The way we promote this is that although, initially, a website costs more than an ad in a local paper.
Google instant is like predictive text on a mobile phone - ANNOYING!! Only you know what you are typing and searching for. To be second guessed by a machine is distracting and unbeneficial. I would hope that Google understands that time and effort goes into blogging.
Choose which cookies we can use. Necessary cookies keep the site working and are always on.
Required for the site to function. These can't be switched off.
Helps us understand how visitors use the site (Google Analytics via Tag Manager).
Lets us measure and improve our advertising (Google Ads).