Making Brilliant Marketing Simple

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Category: Blog

How Digital Marketing Can Supercharge Your Cashflow We’re really excited and pleased to have been asked to present a short talk about how to maximise your digital marketing budget. This will hopefully help Supercharge Your Cashflow. How does digital marketing fit into your cashflow? That’s simple – LEADS! So, you’ve set aside a marketing budget […]

As part of our 10th birthday celebrations, we thought we’d dig through the archives and see how dramatically different things could have been! How / Why? When we rebranded to The DM Lab back in 2014, it was almost 2 years in the making. You can read why it took us so long in this […]

New Sponsorship with Westfields FC The DM Lab (The Digital Marketing Laboratory) is a multi-award winning design and digital marketing agency. We are based in Broad Street, Hereford. We have been trading since 2010 and we have a passion for growing businesses. This passion extends to local grassroots sports clubs. In the summer of last […]

Apprenticeship Case Study – Harvey In 2018, we took a huge step with the development and growth of the business. Through The Development Manager (TDM) based in Worcester, we whittled down several promising digital marketing apprentice candidates to just two. The two we had to decide between were head and shoulders above the others – […]

A training day in the life of us at the moment OK, so our fundraising has stuttered once again. We thought we’d reignite interest and prove our dedication by showing you a day / week in the life of us juggling running a business along with #marathon training. We are both on the ketogenic diet […]

Throughout 2019, we gave so much back as a business. Clubs, events and organisations have all benefit from working with us. In 2020, we’re building on this and promoting anything and everything local. How? Each week on our Twitter, we’ll feature a business, club or charity and give them a shoutout. The great thing is, […]

The turn of the year saw us say goodbye to another good year and welcome in, hopefully, another! Our Year in Review 2018 JANUARY It was going to be Harvey’s first full year with us. It was going to be another year of firsts as we keep pushing the business further and further. We decided […]

We thought we’d do something different for this years’ Small Business Saturday. Historically, we have always involved ourselves. However, as we are a service based company, we can’t offer discounts or the like. But, we make up for it by offering tips and insights to help. We have a really good video of one of […]

Work Experience at The DM Lab Our relocation has had a positive impact on so many aspects of the business. A good example of this is that we can hold meetings here. Plus with the extra space we have, we’ve not been shy in being able to offer opportunities to individuals looking for work experience. […]

As you may already know, we try to be as active as we can in supporting the local community. Talking about active, leads on nicely on to a really exciting collaboration with Debbie Hobbs and our friends over at the National Autistic Society Herefordshire Branch… On Sunday April 26th 2020, The DM Lab (Chris and […]

#EthicalHour – Be The Change Awards Throughout the 9 years we’ve existed, we’ve made some great friends. We’ve also been able to work with some awesome people with incredible visions. None more so than our long-time friend Sian Conway. Sian is the founder of #EthicalHour and the Be The Change Awards. We first worked with […]

The DM Lab are actively supporting the community (and environment) as much as we can. We are helping transform grassroots clubs, events and organisations. Helping them raise their profile and processes. Offering our expertise in capacities the recipients never thought they needed or could afford. By improving their online presence and approach to online and […]

Here is a brief, overall description of what The DM Lab does… The DM Lab, The Digital Marketing Laboratory, is a multi-award-winning design and digital marketing agency based in Hereford. The DM Lab covers all aspects of both online and offline marketing. From PPC and Google Ads campaigns (which they are recognised as Google Partners), […]

July has been the month that just keeps giving! What a brilliant start to the second half of the year! We were nominated in 2 categories at the Midlands Business and Community Charity Awards. Chris was up for ‘Most Influential Business Person of the Year’ and The DM Lab was up for ‘Outstanding Business of […]

Hereford Business Shortlisted For Top Rural Award The DM Lab is in the running to be named one of the best rural businesses in the UK. This is after being shortlisted for a regional Rural Business Award. The DM Lab from Hereford has been shortlisted in the Best Rural Digital, Communications or Media Business category […]

Double Nomination at the Midlands Business & Community Charity Awards The DM Lab has been nominated for the ‘Outstanding Business of the Year’ Award & MD Chris has been nominated for the ‘Most Influential Business Person of the Year’ Award at the Midlands Business and Community Charity Awards 2019! We’ve been fortunate enough to be […]

We are very pleased to be able to pass on the news to you guys that we’re 1 of 8 finalists at this years’ Rural Business Awards! We are one of the Rural Business Awards Midlands regional finalists in the ‘Best Rural Digital, Communications or Media Business’ category. Why are we so pleased? Well, 2, […]

Today is MD Chris’ birthday! He is old! 😂 Seriously though, happy birthday! Chris is the driving force behind The DM Lab and our community involvement. However outside of work, Chris continues this. Tirelessly and passionately. Through our involvement helping Canwood Gallery through the business, Chris has since been invited to sit on the Board […]

Herefordshire Skills Show – Wednesday 3rd July, 12:00pm – 7:30pm at the Hereford Racecourse. We’ll be at the Herefordshire Skills Show in a couple of weeks – here’s why… The DM Lab has been run solely by Chris and Dale for the entirety of its existence. It has been hard for us to loosen our […]

Herefordshire Business Awards – new for 2019, we have developed a new entry / nomination process We’re very pleased to be so involved with the awards. We are absolutely 100% behind championing this county. Too often is it overlooked, favouring what our neighbours have to offer. We want to help Herefordshire to stand up and […]

Herefordshire Business Awards Launch The Herefordshire Business Awards Launch is on Thursday 6th June. Join us there for an evening promoting local business! It is free to attend and begins at 6:00pm at Edgar Street. What do we enjoy the most about the awards ceremony? We get a genuine buzz from seeing other local business […]

Getting Your Business Visible on Google After a successful day at the Herefordshire Means Business Expo yesterday, we thought it would be a good chance to reflect on one of the workshops we attended. The workshop was the Google Digital Garage talk on ‘Getting Your Business Visible on Google’. The talk was led by Ian, […]

How does Google & digital marketing fit into the world of modern business? Have you asked yourself how Google fits into your business or how search has changed? Do you know about Micro Moments? What about how Google and Digital Marketing fit into the world of modern business? Then read on… GOOGLE’S MISSION STATEMENT ‘To organize the world’s information […]

Herefordshire Means Business Expo – Thursday May 9th Today’s the day! An early post as we’re busy sorting ourselves out down at the Three Counties Hotel! Needless to say we’re excited to be a part of the Expo and today is going to be a busy one! In our preparation for the event we’ve been […]

In 2 weeks time, the Herefordshire Means Business Expo will be well underway. As you may have seen / read we’re stepping up our involvement and are both exhibiting (as a silver stand sponsor) and Chris is giving a talk in the afternoon spot at the HMBiz Hereford Expo 2019. The agenda for the day […]